Compare Bear
The one who whispers: "Theirs is better."
Always judging, always anxious about being enough.
Which Snowball isyour child carryingright now?
Every big feeling has a name. Take the free 2-minute quiz and find out which one your child is carrying — then get their personalised profile straight to your inbox.
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Find your child's Snowball character
Get a free personalised profile — what to say, what not to say, and 3 things to try this week.
❓ Iffy🐻 Compare Bear🌱 Not-Yet🔁 Loopy🌊 Over-Ollie
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The Characters
Meet the Snowballs
Five characters that give words to the feelings kids struggle to express
Not-Yet
Soft, slow, and endlessly delaying.
Not procrastination. Just... not yet.
Iffy
A jumpy little bundle of what-ifs.
Protective, dramatic, and deeply loveable.
Loopy
The repeat-thinker.
Stuck in the same thought... again. And again. And again.
Over-Ollie
Overstimulated. Overloaded. Over-everything.
Melts under too much, too fast.
Each Snowball lives inside all of us. They're tiny, but when ignored, they snowball into something much bigger.
When kids can name the feeling,
they can manage it.
Available now
Snowballs: Big Feels, Small Talk
A story-led first step into the Snowballs language: big feelings become characters children can notice, name, and talk about.
Hardcover
Snowballs
$24.99
A durable keepsake edition for home libraries, classrooms, and repeated read-aloud moments.
Board Book
Snowballs
$16.99
A sturdy board book edition for younger readers and everyday hands-on use.
Snowballs shop
Level 1 workbook waitlists are open in the shop.
Start with the Story Book now, then browse the first workbook release for each Snowball character.
Over-Ollie · Level 1
Become a Junior Sorter
Loopy · Level 1
Become a Thread Tracker
Compare Bear · Level 1
Become a Forest Scout
Iffy · Level 1
Become a Trail Detective
Not-Yet · Level 1
Become a Hatchling
For Everyone Who Cares
Who It's For
Kids (ages 6-8)
- Helps them name tricky feelings
- Builds emotional vocabulary
- Makes inner thoughts less scary
- Encourages curiosity instead of shame
- Supports reading comprehension through storytelling
For Parents:
- Opens up conversations that don't happen naturally
- Helps explain emotions without lectures
- A tool for bedtime talks or emotional check-ins
For Teachers & Counselors:
- Ideal for SEL lessons
- Creates safe group discussions
- Works for conflict resolution, transitions, and morning meetings
Adults
- This is the book you wish you had growing up
- The Snowballs speak to the same tiny whispers we still carry
- Readers say it feels like Inside Out meets a Pixar short meets your inner monologue
- Snowballs is for anyone who's ever felt too small, too overwhelmed, or too "not enough."
So... everyone.
Watch
The Trailer
Already in Schools
“Kids use these words now. They'll say 'I'm feeling Compare Bear' instead of acting out.”
🏫
— Elementary School Counselor